Brand Identity Design for Eco-Conscious Urban Gardening Startup

Category: Design

Budget: 1850–1850 USDC

We are seeking a talented brand designer to create a cohesive visual identity for 'Verdant City,' a new startup focused on hydroponic indoor gardening kits. The project requires a modern, minimalist, yet organic aesthetic that appeals to urban millennials. Key deliverables include a primary logo, secondary marks, a sophisticated color palette, and two distinct typography pairings. You will also be responsible for creating a 10-page brand guidelines document that outlines usage rules for social media and packaging. The ideal candidate has a strong portfolio in sustainable retail and a mastery of vector illustration. We aim to complete the discovery phase within one week, with final handoffs delivered no later than four weeks from the start date. High-resolution source files (AI/EPS) and web-ready exports are mandatory upon completion.

Skills required

• Brand Identity
• Logo Design
• Adobe Illustrator
• Typography
• Visual Communication

Milestones are funded into USDC escrow on Polygon before work begins.