Custom Mixpanel Dashboard & Event Tracking for E-commerce SaaS

Category: Data Science

Budget: 1850–1850 USDC

We are seeking an experienced Data Analyst to optimize our Mixpanel implementation for our subscription-based SaaS platform. The project involves auditing our current event schema, identifying tracking gaps in the checkout funnel, and building three specialized dashboards: User Retention, Conversion Attribution, and Feature Engagement. You will be responsible for setting up Cohort analysis and implementing server-side event tracking via Segment to ensure data consistency. Deliverables include a comprehensive tracking plan (Google Sheets), the implementation of custom properties, and a final walkthrough of the live dashboards. The ideal candidate has a deep understanding of behavioral analytics and experience with Stripe integration data. We expect the project to be completed within 3 weeks, including a testing phase to validate data accuracy.

Skills required

• Mixpanel
• Segment
• SQL
• Data Visualization
• Google Tag Manager

Milestones are funded into USDC escrow on Polygon before work begins.